MAMMAVVENTURA
Where the adventure never ends.
Mammavventura is a project that tells the story of travel through the eyes of mothers.
Every departure becomes an opportunity to share destinations, activities, genuine moments and unexpected situations together.
Authentic experiences shared by mothers and children.
A format dedicated to women who choose to embrace authentic experiences while traveling with their children, transforming every departure into an opportunity for discovery, connection and personal growth.
Like the Donnavventura Experiences, Mammavventura takes its protagonists on real journeys, carefully designed to immerse them in destinations, activities and genuine moments, where mothers and children share every stage of the adventure together.
Official Press Release
Discover the official presentation of the Mammavventura project, including its concept, vision and narrative structure.
Download the official press releaseTravel Diary
Read the day-by-day travel diary, with places, experiences and authentic moments shared during the journey.
Download the Travel DiaryThe Journey as a Story
An editorial article that explores travel as a journey of discovery, showing how storytelling can enhance the value of destinations through authentic communication.
Download the articleMammavventura Experience can be developed in two different ways.
Mother with a Donnavventura veteran
With a mother as the main protagonist accompanied by a Donnavventura veteran, creating a narrative built on exchange, experience and the passing on of values.
Mother traveling with her children
Or with a mother embarking on the journey independently with her children, offering a more intimate, personal and immersive experience.
Together, they face new destinations, transfers, activities and unexpected situations, documenting their journey day by day through social media and sharing experiences, tips, challenges and authentic moments in real time.
Follow Mammavventura
Live the journey day by day through social media.